AboutUs Competitive Edge for REI, Campmor, Coleman, and L.L. Bean

Engagement

conversation

amplification

applause

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21K

Engagement Score

Conversation, amplification & applause across all channels

2.8K

3.5K

15K

9.0K

5.6K

272

3.1K

1.1K

684

337

4.8K

920

688

3.2K

Facebook Activity

The total engagement created by company's Facebook posts

Thanks for the shout out Adam. We're glad our gear helps you capture imagery like this!

116

Conversation Score

Comments & discussion

603

4.2K

5.9K

Tue 11 am

In one word, how do you feel when you go camping? Share it here!

799

Amplification Score

Shares & links

165

3.4K

Fri 9 am

Fill in the blank: Today I will fill my Coleman cooler with ________

143

Applause Score

Likes & favorites

610

Mon 2 pm

L.L.Bean employee Frank G. created a remote control Bean Boot for Freeport’s Fourth of July Parad...

179

1.9K

2.5K

Post Engagement

This post's score based on conversations, amplication & applause

Mon 5 pm

Picture Icon

This post includes a picture

How many of you out there wish you had a set-up like this?

249

115

2.8K

4.1K

Mon 11 am

How about 10,000 likes for hiking & camping with your best friends! http://www.campmor.com...

1.3K

1.5K

Wed 7 am

We're celebrating the Olympics with special savings on our outdoor gear! Save up to 20% off your ...

236

346

Wed 8 am

Can you guess this scene? The park where this was taken is featured on our blog today - with tips...

103

180

616

Wed 3 pm

Photo tip of the day from Caleb Wray via WildSnow.com; "Have that camera ready and use it. A seal...

323

2.1K

3.2K

Wed 6 am

Do you think air mattresses are considered cheating?

235

1.0K

Thu 2 pm

Truckload Sale in Pigeon Forge, TN starting today through August 5th. Hope to see you there!

Tue 9 am

If you were at the Yarmouth Clam Festival or along the Maine sea coast last week, you may have sp...

328

482

Twitter Activity

The total engagement created by company's Twitter posts

Nifty little flowchart helps you confirm you're in love with the right type of bike: http://t.co/...

Conversation Score

Comments & discussion

Sun 7 am

When choosing #hiking pants, do you prefer cotton or synthetic, zip-offs or full leg? What's your...

Amplification Score

Shares & links

Fri 9 am

Fill in the blank: Today I will fill my Coleman cooler with ________

Applause Score

Likes & favorites

Wed 4 pm

I hike to clear my mind. RT if you agree and we'll donate $1 to @GoParks.

116

Post Engagement

This post's score based on conversations, amplication & applause

Thu 9 pm

Link Icon

This post includes a link

Deal Alert: Extra 20% off one item at @REIOutlet http://t.co/AM9yoNhY. Ends 8/9.

Tue 10 am

In one word, how do you feel when you go #camping? Share it here!

Thu 9 am

Get a virtual view of 5 national parks in California via Google Street View.... http://t.co/p3L0OEHZ

Sun 6 am

Lobsters are naturally attracted to the @Bootmobile http://t.co/aOeU5E3I /via @MaineKnut ^LB

Tue 5 pm

We sent 6 lucky winners to #Machu #Picchu with #REIAdventures. Here is their vid: http://t.co/Rzj...

Mon 11 am

"RT" if you like hiking & camping with your best friends! http://t.co/Coi02qQX

Thu 2 pm

Truckload Sale in Pigeon Forge, TN starting today through August 5th. Hope to see you there!

Mon 12 pm

Hey pinners - @LLBeanSignature is giving away 1 - $500 and 8 - $100 gift cards via its @Pinteres...

Google+ Activity

The total engagement created by company's Google+ posts

Ever wonder...are you with the right bike? Let our nifty little flowchart help you confirm your l...

Conversation Score

Comments & discussion

Tue 10 am

In one word, how do you feel when you go #camping? Share it here!

Amplification Score

Shares & links

Thu 12 pm

Climbing, Canoeing, Mountain Biking? What adventures do you take while camping?

Applause Score

Likes & favorites

Wed 8 am

SHH - We have a #fallsurprise for all our fans! - More details at 3pm(est.) here on Google+. Hint...

Post Engagement

This post's score based on conversations, amplication & applause

1 post

8 posts

▾

0 posts

LinkedIn Activity

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REI

Engagement Score

The total engagement created by company's LinkedIn posts

Campmor

Coleman

L.L. Bean

No LinkedIn

Blog Activity

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REI

Engagement Score

The total engagement created by company's blog posts

References for Beginners to Rock Climbing

Conversation Score

Comments & discussion

177

Wed 8 am

Our National Parks Series – Yellowstone

Amplification Score

Shares & links

Thu 9 am

Our National Park Series – Hawai’i Volcanoes

Applause Score

Likes & favorites

Fri 2 pm

Jo Dee Messina’s “Days Like This”

Post Engagement

This post's score based on conversations, amplication & applause

0 posts

1 post

No Blog

3 posts

Google Rankings

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REI

Campmor

Coleman

L.L. Bean

camping gear

154

Ranking Change

The change in search placement

Ranked #15

This company is the 15th hit for "camping gear"

116

camping equipment

177

227

•

No Ranking

This company was not found in the first 100 hits for "camping equipment"

outdoor equipment

•

outdoor clothing

143

•

rain gear

325

103

hiking gear

425

143

outdoor gear

138

341

hiking equipment

123

•

hiking boots

1423

•

811

backpacking equipment

366

•